Top 5 Social Networking Apps on iOS in Madagascar Q4 2022

In the fourth quarter of 2022, the social networking category on iOS in Madagascar saw varied performance among the top 5 apps. Here’s a detailed look at the trends in weekly downloads, revenue, and active users for each application, based on data from Sensor Tower.

IMVU: 3D Avatar Creator & Chat experienced a mixed quarter. Weekly revenue peaked at $496 in late September but dropped to near-zero levels for the remainder of the quarter. Downloads were sparse, with a slight uptick to 8 downloads in the last week of December. Active users fluctuated, starting at 30 in late September and ending at 31 by the end of December, with a notable peak at 40 in late October.

Discord - Talk, Play, Hang Out maintained a more consistent performance. Weekly downloads ranged from 40 to 77 throughout the quarter, with a peak of 77 in early November. Revenue was modest, peaking at $71 in late September and experiencing smaller spikes thereafter. Active users remained relatively stable, starting at 1038 and ending at 1127, with a peak of 1188 in late October.

Keyboards & Emojis saw steady growth in revenue, starting from $3 in early November and increasing to $34 by the end of December. Downloads were relatively low, peaking at 13 in late October. There were no available data on active users for this app.

Messenger Web for WhatsApp had consistent performance in both downloads and revenue. Downloads ranged between 7 and 12 weekly, while revenue fluctuated slightly, peaking at $22 in early December. Active users increased gradually from 30 in late September to 42 by the end of December.

Libon - Calls and Recharge exhibited minimal activity. Downloads were minimal, peaking at 5 in mid-December. Revenue was only notable in the first two weeks, peaking at $72 in early October, and then dropping to zero for the rest of the quarter.

For more detailed insights and data, visit Sensor Tower.